Established in 2014, Heesum is a traditional tea room in Seoul offering authentic Korean tea ceremony experiences.
Thousands of visitors have joined our tea sessions to explore Korean culture, heritage, and the art of tea in a serene setting.
About Heesum
Heesum Tea Room in Seoul is a traditional Korean tea room where guests experience an authentic Korean tea ceremony guided with care. We share Korean tea culture through hands on brewing, thoughtful tea tasting, and calm conversation. Each visit invites you to slow down, connect with heritage, and enjoy premium Korean green tea and whole leaf teas in an intimate setting.
Whether you are seeking a private tea ceremony in Seoul, a cultural experience near Korea University, or a quiet place to learn proper tea etiquette and brewing methods, Heesum offers a welcoming space to discover the essence of Korean tea.
The Story Behind the logo for Heesum
Embodying tradition, humanity, vibrant energy, and the beauty of Korean culture, Heesum’s brand identity reflects the elegance of Hangul while going beyond a simple symbol.
It represents the connections between people and serves as a bridge between tradition and the modern world through tea.
The soft curves and balanced form symbolize the warmth and harmony of tea, as well as Heesumjung’s commitment to creating an open and welcoming space.
The logo also expresses the bright energy and meaningful connections that define Heesumjung.
Here, every cup of tea is more than just a drink. It is a moment of reflection, a shared experience, and a new way to see the world.
The Founder of Heesum Tea room
Songna S. Sim
Songna, the visionary founder of Heesum, has dedicated her life to preserving and sharing the art of Korean tea culture. She merged her creative expertise with her passion for tradition to establish Heesum, a serene tea house where heritage and connection come to life.
Her commitment to tea extends far beyond the tea house. Songna is a certified Instructor and a Tea Professor accredited by the Korea Tea Association. She has been formally recognized as a tea ceremony specialist under the mentorship of Kim Bokil (다례 명인 김복일 선생님), a renowned master of Korean Imperial Tea Ceremonies.
Continuing her journey of lifelong learning, Songna is currently pursuing a Master’s in Tea Studies at a prestigious graduate school of Confucian Studies. Her dedication to both education and cultural preservation embodies the philosophy at the heart of Heesum: tea is a timeless medium for connection, peace, and tradition.
Through her leadership and expertise, and with inspiration from mentors like Kim Bok-il, Songna ensures that every guest at Heesum experiences the transformative beauty of tea, making it a sanctuary for those seeking comfort, culture, and meaningful moments.
The Operator of Heesum Tea room
Jason H. Lee
The creative brain behind Heesum. He brings a global perspective to his work, making Heesum a welcoming space for both local and international visitors.
A dedicated tea practitioner, he approaches his role with authenticity and enthusiasm. Whether crafting compelling narratives for global audiences or designing visuals that capture the essence of Heesum’s tranquil charm, his work reflects a harmonious balance of creativity and cultural appreciation. His multilingual skills further enhance the tea house’s reach, enabling meaningful connections with diverse audiences from around the world.
Beyond his creative roles, he actively contributes to Heesum’s mission of sharing the art of tea. His dedication to preserving Korean tea traditions while introducing them to an international audience has helped make the tea house a hub of cultural exchange. Through his vision, Heesum has become more than just a place to enjoy tea. It’s a space where stories, art, and tradition converge, inspiring visitors and leaving them with unforgettable memories.

